YouTube University
Video Production for Research and Teaching

This free online course guides you through all of the essential steps for designing, producing, and launching an educational YouTube channel.

Taught by Professors Tom Mullaney (YouTube.com/tommullaney) and Christopher Rea (YouTube.com/@ModernChineseCulturalStudies), the course is divided into nine modules and over 60 lessons covering key considerations for educators, researchers, librarians, and other higher education professionals who want to start (or revamp) a YouTube channel.

The course launched in 2023 and lessons will be released on a regular basis, so subscribe to the Where Research Begins YouTube channel to be notified of new videos. Free course materials appear below.

Note: This independently produced course designed to help students, educators, researchers, and librarians make use of the YouTube platform. The course and its instructors are not sponsored by or formally associated with YouTube or its affiliates. 

Course Videos and Curriculum

Module 1: Let’s Get Started (8 lessons) [scroll or click for Module 1 course materials]

Module 2: Critical Decisions (6 lessons) [scroll or click for Module 2 course materials]

Module 3: Ideation and Script Writing (5 lessons)

Module 4: Gear and Software (8 lessons)

More videos coming soon!

Module 5: Filming Your Videos (10 lessons)

Module 6: On-Screen Performance (5 lessons)

Module 7: Editing, Video Design, and Post-Production (8 lessons)

Module 8: Channel Design – Preparing for Launch (5 lessons)

Module 9: Channel Launch and Publicity (9 lessons)